The term branding is used to describe how a company becomes a household name or stands out from its competition. It provides an easily identifiable way for consumers and employees to familiarize themselves with a company through consistent, positive exposure. It...
Potential job candidates aren’t the only people who get nervous at job fairs. On the other side of the table, there are also eager potential employers who have to compete with other booths for all the passing talent. If you are a company, setting up a job fair station...
With the job market as hot as it is right now, more and more companies are turning to internal and external recruiters to help find top-talent. With this increased demand in the workforce, there has been a trickle down effect and colleges and universities have seen an...
The idea of changing the work week from five days to four days has been a popular option for business owners and employees alike. The idea behind a four day work week does not give way to a complete overhaul of a business and its operations. Simply put, a four day...
It was around 4:30pm on a Thursday in November. As I was leaving our conference room, I saw a cluster of people gathered around the long glass window separating our reception area and the main hallway of our Madison Avenue building. At first, I thought they...
